It included history, science, geography and literature, serialised stories, as well as names and addresses of children wanting pen pals. Like its sister publications, World of Wonder was aimed at both boys and girls. Doughty, Dan Escott, Richard Hook, Roger Payne, Severino Baraldi and Wilf Hardy. The magazine was similar in content to Look and Learn, which the company had been publishing for eight years, and shared many of its best artists, including Angus McBride, C. It was printed and published in the Netherlands. It was launched under the editorship of Robert Bartholomew with a cover price of 1/6 on 28 March 1970, and it replaced the earlier title, Tell Me Why. World of Wonder was a British educational magazine for children published by IPC's Fleetway Publications (formerly Amalgamated Press) from 1970 to 1975.
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